As per various reports and studies, companies having women holding executives roles show better sales growth and accomplish the goals. Hence, many famous investors like Warren Buffet encourage female entrepreneurs and invest in women-led companies present in the corporate world.
As per various investors, their 30-40% investment goes to the companies led and run by women. The reason is that women accomplish their financial targets with sincerity in a quick turn around time(as per data).
Not only this but according to various researches, 80% and above American getting graduated from the universities prefer to establish their firms instead of landing up their dream job. On the contrary, companies run by women are not only beneficial for the investors but also the employees. Ultimately women as board members are undoubtedly good for employees and businesses.
Now, let’s understand the advantages of women being council members, directors, CEOs, and leaders.
Enhanced Performance
Undoubtedly, you’ll come across various news posts, blogs, and articles that claim that women-led companies perform better in most aspects. If you just check out the latest Fortune 1000, the number of women mentioned in this list increases every year.
As per one survey conducted in Europe, women as chairman or director of the company perform far better than other competitors. Women take their competition more seriously and prefer to outsmart their competitors instead of just focusing on networking and profits. Including experienced women in the core business functions and the decision-making process, you’ll experience better outcomes, more fruitful profits, and higher returns.
Women dominate in the corporate world, not because of irrelevant facts, but they are good at socializing, networking, making profitable decisions, and don’t believe much in myths.
Women Are Highly Desirable Leaders
The term ‘desirable’ has a different meaning in the corporate world. As per various reports, 50% and above Americans prefer to work in companies where women are HRs, directors, board members, and CEOs. It’s not that male-led companies aren’t good, or they don’t pay you deserving wages.
Women-led companies focus more on the employees’ overall well-being than the monthly targets. For example, whatever is your gender, women-led companies don’t only focus on you, but they also provide some perks for your family members.
The work culture in women-led companies is far different, and you can’t see that everywhere. Compassion, collaboration, and freedom to work and speak are something you’ll experience at companies run by women. Women are good mentors and life coaches, which is essential for our youth generation.
Women are good at leadership roles, and they will mostly show you the right direction in your life. If a woman is your senior cum mentor, you’ll learn to become a leader instead of a good salaried professional.
Women keep updating the leadership norms for developing new fruitful cultures for the employees and businesses.
Better Engagement
If you’re not good at engagement, forget about becoming a leader in the corporate world. This is what women believe, and they also struggle to develop good connections and engagement skills. Women entering the corporate world are shy and don’t speak independently to the seniors and other colleagues.
Over time, women in the corporate world succeed just because of their skills. Women as board members interact well with their employees, understand their ideas and day-to-day challenges.
Many people believe in the myth that makes women get more perks in the corporate world. Being a female entrepreneur is pretty challenging, and every moment one has to solve specific problems.
Some can only become better at communication, engagement, and networking when he/she has faced numerous challenges in the past. Women-led companies never believe in hiring top-notch and well-experienced professionals. They turn amateurs into industry-ready professionals, and that’s why women are always the center of attraction in the corporate world.
Thus, if you’re getting some good growth opportunities from women-led companies, you can definitely give it a try and nurture your professional career.
They Widen The Talent Pool
Women entrepreneurs understand the needs of women in executive positions. They encourage everyone to stop getting addicted to the ‘salary.’ But, they never only prioritize women; they select the deserving candidates for their firms. They also encourage employees to utilize the talent growing inside them and lead a better lifestyle.
This is the ‘female management style’ which is not much accepted in the corporate world. As males more dominate the professional world, there are FEWER CHANCES of widening the talent pool. Women are not given many opportunities to hire fresh talents and welcome them in the corporate world.
As per various reports, talent is both underused and wasted in the corporate world. Over time, the salary becomes a drug for both male and female working professionals to quit their life goals and stay loyal to their companies.
But, this kind of attitude and work culture is decreasing because companies are supporting female professionals. Female leaders understand the importance of building bridges into leadership. They encourage everyone to unleash their potential and work on their dreams. Mentoring is one of the keys to success in women-led companies that are probably not seen even in multinational companies.
Have A Look At Some Key Features
- Employees of the women-led companies are likely to benefit from the work from home policies.
- Women-led companies perform better in the real estate sector that also enhances overall employee engagement.
- Employees nurturing themselves at women-led companies are particular about their company’s mission and objectives.
The Takeaway
Overall all the reports and surveys show that women-led companies are better in many aspects. If the corporate world understands that making gender diversity a priority is essential, everyone will succeed and accomplish their long-term goals.
So what are your thoughts regarding the women-led companies? Are they really worthy or just overhyped? Let us know in the comment section.
DR. VANEETA AGGARWAL
Entrepreneur, Speaker, Author, Educationist
CEO-Founder of L’strategyq Advisors & Business Strategy E-Magazine